FITs

South Australia has worked with influencers and KOLs before to reach tourists from China, but never with a star as famous as Huang Xiaoming. Read More

Jake Steinman, Founder of North American Journeys, explains how Chinese tourists are changing the U.S. market and the common mistakes of stakeholders. Read More

Despite India's proximity to China and the country's wealth of sites, the country is struggling to attract Chinese tourists. The number of Chinese tourists traveling to India actually dropped in 2017. One cause is the lack of licensed Chinese-speaking tour guides. In total, India has only 37. Read More

As China continues to influence tourism flows, Taiwan is hoping that lowered visa restrictions will encourage more Chinese tourists to visit. Read More

Chinese tourism in South Korea has finally returned to positive growth after 12 months in the red, but things aren't as positive as they may seem. Read More

Ctrip is launching business summit for its Customized Travel platform in Europe, an ideal next step to promote the platform given the higher preference among Chinese travelers to Europe for independent travel goods and services. Read More

Thailand has had an impressive record in attracting Chinese travelers, but that hasn't stopped the country from adjusting its strategy. While Thailand attracts millions of Chinese tourists, it recognizes that a lot of work needs to be done to boost profitability. Read More

Tour groups are often utilized to help travelers who are less confident about traveling abroad independently. Ctrip hopes to offer the same security and guidance of tour groups to Chinese FITs, via its digital VTM platform. Read More

Valletta is one of Europe's Capitals of Culture in 2018, and the city, along with Malta as a whole, is hoping to capitalize on this opportunity to attract more Chinese visitors using a wide variety of social media campaigns and B2B marketing drives. Read More

As the growth of Chinese tourism is slowing down, it's time for governments around the world to look better ways to attract more Chinese travelers. Read More