Search Results: dmo
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MFA Boston’s French Impressionist Works To Hit The NFT Market
Launched in partnership with LaCollection, the museum's first NFT sale is intended to support its conservation efforts. Read More -
“A Field In Transition”: Why The Museum Education Sector Is Never Done Learning
The editors of Museum Education for Today's Audiences discuss a practice that continues to evolve in response to audience needs. Read More -
In A Collab With The Museum Of Crypto Art, AI Art Collective Obvious Enters The Metaverse
Obvious will mark its first foray into the metaverse with 10 new AI-generated works, set to be exhibited IRL and on CryptoVoxels. Read More -
The Mobile Game That Aims To Reconnect Chinese Tourists With Thailand’s Attractions
Sawadika Run, created by the Thailand Tourism Authority, allows players “to experience the destination virtually and immersively.” Read More -
The Israel Government Tourism Board’s Offline Activation That Offers Chinese Travelers “A Bite Of Israel”
The DMO's “Experience Now, Travel Later” campaign invites prospective travelers to interact with China's Jewish heritage. Read More -
Inside The European Travel Commission’s Europe Behind The Scenes Campaign
The three-month initiative saw some 30 destinations create livestream and short-video content — three DMOs tell us how they did it. Read More -
Differentiation And Localization: Lessons From Hainan’s Tourism Push
Jessica's Secret latest report on the Hainan traveler highlights key learnings about the new wants and priorities of Chinese tourists. Read More -
What’s Driving The Seychelles Tourism Board’s China Strategy?
For the DMO, there’s room for growth in a market increasingly keen on exploring new, niche destinations. Read More -
The Seychelles Tourism Board Campaign That’s Bringing The Island Around The World
"Around The World," launched at Shanghai's Changfeng Ocean World, will be co-hosted by five other international tourism boards. Read More -
Chinese Travel Marketing Can’t Do Without Short-Video Strategies
Dragon Trail Interactive's latest webinar offered pointers on how to optimize short-video campaigns to reach Chinese travelers. Read More