• The Jing Travel Museum WeChat Index: June 2019

    The Jing Museum Index tracks the performance of western museums and cultural institutions on WeChat. Read More
  • Louvre Channels Iconic Works with Perfume Collaboration

    The Louvre has collaborated with famous perfumery, Buly, to create eight unique fragrances to be sold in a museum pop-up shop. Read More
  • Travel Hacks: Picasso Heads East, Chinese Tourists Staying Close to Home, and More Chinese Travel Trends

    Here’s Jing Travel’s weekly guide to stories that give insight into Chinese travel trends and how they affect the industry’s main players. Read More
  • History with A View: Lisbon Castle Offers Chinese Brochure

    São Jorge Castle, a world-famous medieval castle, has created a Chinese-language brochure for visitors. Read More
  • Royal Ontario Museum takes fresh look at Chinese painting

    Royal Ontario Museum is drawing attention to Chinese traditions of family, religion, and superstition by showcasing ancestor portraits and deity prints. Read More
  • Five Simple Weibo Tips For Museums

    Weibo boasts 200 million travel-engaged users. Developing a strong digital strategy is key for museums and cultural institutions hoping to connect with China’s Free Independent Travelers. Read More
  • Portugal’s Sintra joins UNESCO project in China push

    Parques de Sintra Monte da Lua, located in central Portugal, recently joined the UNESCO project ‘World Heritage Journey’ in an effort to reach more Chinese tourists.  Read More
  • Vancouver Art Gallery Offers Mandarin Tours

    The Contemporary Art Gallery (CAG) provides guided exhibition tours in Mandarin. CAG strives to engage local audiences through informal programming. Read More
  • Parent & Child Travel: A Growth Market?

    Domestic travel agencies provide increasingly specific programs for parent and child travel, Western museums and cultural institutions should follow suit and rethink how they engage with the Chinese family.   Read More
  • Travel Hacks: Tanzanian Tours, Bergdorf Goodman Goes Alipay, Gaokao Getaways and More Chinese Travel Trends

    Jing Travel’s weekly guide to the latest trends in the Chinese travel market and how they affect the industry’s main players. Read More