Search Results: wechat
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Decoded: WeChat Mini Programs For Cultural Destinations | Part Two
Mini Programs are an economic and time efficient solution that provide Chinese audiences with a range of vital functions. Read More -
Decoded: WeChat Mini Programs For Cultural Destinations | Part One
The number of Mini Programs has tripled since 2018 making them a vital tool for connecting with China— but what, exactly, are they? Read More -
Decoded: WeChat Official Accounts For Cultural Destinations
Understanding WeChat Official Accounts is a key first step towards improving marketing, broadcasting, and revenue potential with Chinese audiences. Read More -
Tencent’s WeChat Go Collaborates With 11 U.S. Museums
Chinese audiences can now use WeChat to browse a wealth of cultural resources from some of America's most prestigious museums. Read More -
Chinese Tourists ‘Get Local’ with Auckland WeChat Mini Program
The number of tourists from China has increased at an average of 18 percent year-on-year from 2012. Auckland's latest effort is to digitize and localize engagement. Read More -
Tencent’s Global Tourism Push Continues with WeChat Alliance
WeChat is creating a network for DMOs to better connect and communicate with outbound Chinese cultural tourists. Read More -
Lido Launching WeChat Mini Program
The celebrated cabaret show is overcoming payment challenges for Chinese cultural tourists by facilitating tickets purchases in RMB on WeChat. Read More -
The New MoMA WeChat Strategy
MoMA reopened to the public on October 20, led by curator videos and deep dive posts its WeChat strategy is also undergoing a revolution. Read More -
Milan Partners with WeChat to Connect with Chinese Travelers
With 80 percent of China's millennials engaging with DMO WeChat accounts while on vacation, YesMilano's account will enhance Chinese experiences. Read More -
Merlin Entertainments WeChat Mini Programs Show Bold Digital Focus
For museums and cultural institutions with WeChat accounts, Mini Programs help overcome the language barrier and make payments convenient for Chinese visitors. Read More