Search Results: wechat
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How To Optimize Your WeChat Account To Better Serve Audiences
WeChat is important for DMOs and cultural institutions. Learn about WeChat touchpoints and successful engagement strategies across museums and destination marketing organizations. Read More -
Tencent Scores A Big Q2 Before Trump’s WeChat Ban Plan
Tencent Holdings, the parent company of WeChat, reported a strong second quarter of 2020, while a potential WeChat ban in the US looms. Read More -
WeChat Initial Touchpoint Optimization Guide: Cultural Institutions Edition
This report identifies key touchpoints and outlines successful engagement strategies across prominent cultural institutions. Read More -
WeChat Initial Touchpoint Optimization Guide: DMO Edition
This report identifies key touchpoints and outlines successful engagement strategies across prominent DMOS. Read More -
Jing Travel Webinar: WeChat Optimization for DMOs & Cultural Institutions
Join Jing Travel and Chatly for a special webinar exploring WeChat touchpoints and successful engagement strategies across museums and destinations. Read More -
How Travel Brands Utilize WeChat Now and in Future
Leveraging WeChat marketing to reach Chinese travel consumers For global travel and retail brands with the ambition to expand in China, recognizing WeChat as a major channel to tell a […] Read More -
What Would A WeChat Ban Mean To U.S. Museums?
American cultural attractions launched WeChat Official Accounts to serve the in boom Chinese visitation. A ban would force a serious rethink. Read More -
WeChat Optimization for DMOs & Cultural Institutions
2020 has been an extremely difficult year for the tourism and cultural industries. But there’s no doubt it will rebound, and when it does, it could potentially be one of […] Read More -
Top 5 WeChat Mini Program Functions
With 400 million daily active users, Tencent's 'applets' are an essential tool for China-facing companies. We highlight key functions from Starbucks' social gifting to Legoland's maps. Read More -
Decoded: How To Build A WeChat Mini Program
Our conversation with the agency that created Mini Programs for MoMA and Guggenheim breaks down the process from registration to execution. Read More