Search Results: Tmall
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Forecasting 2022: The Cultural Trends We’re Watching This Year
2022 won't lack projects that will broaden the creative possibilities of cultural programming, engagement, and commerce. Read More -
How Cultural Relics Propelled China’s Licensing Market In 2021
With wenchuang dominating the local consumer market in 2021, what does the future hold for Chinese cultural IPs? Read More -
Behind ARTiSTORY And Dunhuang Inspiration’s Project To Animate Cultural Heritage
The IP-focused partnership will soon release the Dunhuang Trading Card Game, featuring AR and advanced printing technologies. Read More -
POP MART’s Keith Haring Edition Signals Its Global Art IP Ambitions
Realized in partnership with Artestar, the range combines Haring's vivid motifs with POP MART's bestselling Space Molly figurine. Read More -
Henan Museum’s Archaeological Blind Boxes Go Virtual On Alipay
Not done dominating the market with its cultural heritage blind boxes, the museum is turning to tech to reach new audiences. Read More -
What Museums Need To Know About China’s Cultural Licensing Landscape
The new report by Jing Culture & Commerce explores IP partnerships and the value of leaning into cultural IP licensing. Read More -
How Cultural IP Is Transforming The Museum Sector
Following a year of lost revenue and footfall, the cultural sector is waking up to the opportunities presented by licensing deals. Read More -
How Cultural Institutions Are Capturing China’s Mid-Autumn Festival Opportunity
The upcoming holiday is seeing Western museums collaborating with local partners to whet the appetite of Chinese consumers. Read More -
Alfilo Brands Opens Museum & More, An IP-Stacked, One-Stop Museum Gift Shop
The Shanghai-based store points to the lucrative power of museum IP and the growing appetite for wenchuang products in China. Read More -
With TOPTOY, MINISO Makes A Bid For The Art Toy Space
Will the retailer's ambitious new sub-brand, which features its original IP, win it a lucrative share of the art toy market? Read More