Leveraging WeChat marketing to reach Chinese travel consumers For global travel and retail brands with the ambition to expand in China, recognizing WeChat as a major channel to tell a brand story is only the first step. The next important step is to establish and maintain meaningful interaction with the Chinese consumers by curating relevant […]
A free 30-minute webinar on how to effectively reconsider the visitor experience – pre and post visit, on-site and online James Rodliff – Operations Manager, English Heritage Anne Fletcher – Interpretation & Visitor Experience Consultant Helping you consider whether your visitor experience is what your visitors need and want. Featuring tips and best practice from […]
According to a consumer survey on European holidays in 2020 conducted by Tiqets, many Europeans are ready to start traveling again, with 45% within the next month. Join us for this special webinar on Tuesday, September 8th at 16:30 CEST (10:30 NYC time | 15:30 UK time) where we’ll be hosting a moderated discussion with […]
As overseas destinations look ahead to welcoming back Chinese visitors, we share what Chinese destinations, cultural attractions, hotels, airlines, and other travel businesses have done to inspire Chinese to hit the road – and what practical tips we can learn from their example.
This webinar will present findings from recent research into international policy responses to the impact of Covid-19 on the cultural sector About this Event Hosted by the Centre for Cultural Value and presented in association with the British Council, this webinar will present brief findings from recent research into international policy responses to the impact […]
Aiming to accelerate the transformation of tourism activities and seek innovation opportunities for the industry, the 2020 World Culture And Tourism Forum co-founded by Xi'an Municipal Government and Trip.com group will take place on September 28-29 this year in Xi’an, China. Themed "Cultural & Tourism Recovery With Innovative Transformation", the Forum will focus on development […]
Tour operators and distributors to vital markets meet tourism product from across Catalonia and surrounding regions in an accessible B2B workshop. Ideally placed at vital moment in the region’s bounce-back, ETOA’s Catalonia workshop on September 30th will be the ideal opportunity to lay the foundations for a sustainable recovery. The online workshop will bring together […]
The transformation of tourism. The post-COVID-19 traveler. The new consumer Spain has gone from trying to limit mass tourism, which was drowning its cities, to start thinking about policies to attract tourists. From almost 85 million visitors in 2019 to practically zero. This is, by far the worst crisis that international tourism has faced since […]
Over the last couple of months, ASVA has partnered with research consultancy BVA BDRC to conduct mystery visits across 20 of Scotland’s visitor attractions, with the express aim of assessing quality of experience and the delivery of COVID safety measures in the new landscape that attractions are now operating in. Over the course of the […]
IAAPA Expo Europe is the largest international trade show and conference and the primary meeting point for the attractions industry in the Europe, Middle East, Africa (EMEA) region. Every year thousands of operators and managers gather to discover the latest innovations, technology, and services for all the aspects of the leisure business. The Conference programme includes keynotes, industry presentations, […]
