Digital Connections: What Arts Organizations Can Learn From China’s Livestreaming Trend

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October 29 @ 12:00 pm - 1:00 pm EDT

Join Jing Culture & Commerce, Fliggy, the travel services platform of Alibaba, and The British Museum for an in-depth exploration of livestreaming and its potential for museums, cultural institutions, and related organizations.

During this webinar, we’ll discuss the booming livestreaming sphere in China, the changing landscape of museum audience engagement during the pandemic, how museums and cultural organizations in other parts of the world are adapting livestreaming strategies and events, and how arts organizations large and small can connect with global audiences and generate new revenue streams through cultural livestreaming.

The webinar will presented by Peter Huang, Managing Editor of Jing Culture & Commerce and Jing Travel, which are part of the Jing Group–one of the most trusted English-language sources of news and information about global trends in culture and technology, including Chinese culture and commerce, for institutions, companies, and professionals worldwide.

Peter will be joined by:

  • Ada Xu, Regional Director (Europe & Middle-East), Fliggy
  • Natasha Furey, Tours and Groups Manager, The British Museum


October 29
12:00 pm - 1:00 pm EDT
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Jing Travel